5 Unconventional and Overlooked Ways To Promote Your Website

Posted on June 25, 2011 by Miami Web Design

When it comes to promoting your blog, the first instinct is to look at different ways to promote it on the internet.

But there are other ways to utilize promotion including offline marketing that are often overlooked. Here are some ways that you can use to get the word out there about your blog and hopefully increase your traffic and page views.

5 Ways To Get Traffic To Your Website:

1. First Things first, tell everyone that you know about your blog.

Word of mouth is and will always be the best and cheapest (FREE) form of advertising EVER. Today the technical, ‘cooler’ term for this is Viral Marketing.

It’s good to get feedback on anything that may be wrong with your blog and ask about how it can be improved.

Your friends probably have similar interests to you and if they like the blog ask them to keep reading and to ‘like’ you on Facebook and follow you on other social media.

You could ask them to tell one of their friends and start a referral system. You never know where it may lead.

2. Post the URL for your blog on free message boards in places like Starbucks, small cafe’s, bookstores, office building message boards, college campuses etc.

People are always checking out the boards looking for something new and interesting.

You can also take it a step further and write your URL on a sticky note and leave it behind on coffee tables.

3. Car magnets or Bumper stickers.

If you can come up with something that is catchy enough and has a bit of mystery to it, your bumper stickers could really generate some great BUZZ for your business.

If you want to take it a step further print out extra’s and you can ask some of your friends or family to place it on their cars.

You can have a few car magnets and bumper stickers printed up for under $150.

4. Clothing –Yes clothing.

How many times do you wear a shirt or cap with someone else’s logo on it. Nike, Guess, what ever the company, it is that is advertising a product or business and not your own.
It costs very little to print up a few caps or t-shirts that have your blog or your website URL and then wear them and give them away to friends and family.

5. Flyers:

This is probably the most cost effective ways of promoting your website.
Have a few simple flyer’s created with a strong headline and your website URL on it and leave them EVERYWHERE!

You can even pay a high school or college kid to blast a few parking lots or college campuses with your flyers.

Be careful though as some cities have codes against this and it may get you in trouble.

You can have 2×4 business card size flyers printed up for about $79-$100 for 5,000 cards

Thinking this way is along the lines of branding. All your business cards and anything else that you can think of should have your blog URL.

If you don’t have cards print some up, even if it only contains your blog address and one headline it is a quick and easy way to pass your blog address onto someone without having to scramble for a pen to write it down. For more pointers just visit http://www.absolutewebservices.com

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Comments

  1. June 28, 2011 / Reply

    I like this. To promote your blog one needs to undergo some process, the techniques you have shown is really nice. It can help people willing to market their work.

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  3. December 20, 2011 / Reply

    You are spot on with #4

    There isn’t really a higher endorsement then wearing a brand on a tshirt except maybe having it tattooed on!

    If you estimate the number of “impressions” that shirt will get over multiple years it’s really an amazing advertising tool.

    • admin
      December 21, 2011 / Reply

      Hey Brandon! I absolutely agree with you. And your article on Linkedin contained some additional valid points as well.

      Thank you for stopping by my friend.

  4. December 20, 2011 / Reply

    Clever. The bumper stickers could be really effective if they spark enough curiosity. Thanks for the tips.

    • December 22, 2011 / Reply

      Yes indeed Sean! A nice bold headline would work great. Keeping the common advertising colors in mind too. Red, Blue, Neon Green.

      Black on yellow works great too.

  5. December 20, 2011 / Reply

    Thanks guys,
    A few good ideas that don’t cost a lot but could make a big difference to a blog.
    What I find interesting is how many people just don’t shout about their websites and blogs, you’d think it’d be the first thing to mention.
    Keep up the great work.
    Karl

    • admin
      December 21, 2011 / Reply

      Hey Karl! Thanks for stopping by. And yes some of these techniques have worked for years even before the internet was invented but I think a lot of people overlook them when they go ‘online’

      And Yes it should be the first or second thing out of someone’s mouth before or after a phone number.

  6. I like the idea of clothing, I started branding our business shirts down near the sleeve. Now every time someone goes to shake my hand, or a staff member, when they look at your hand they notice the brand name.

    • admin
      December 21, 2011 / Reply

      Oooo I like that Brad! Great idea and way to get creative. I may have to start including information on the sleeves as well.

      Thank you for the comment and feedback

  7. December 21, 2011 / Reply

    Have you used the sticky note method? That sounds like it could work but do you think that the visitors you might get that way would be valuable or just add to your numbers?

    • admin
      December 21, 2011 / Reply

      Hey Casey,

      I have used them before but with a previous business and what I did was put a toll free number instead of a website and they worked well with a strong attention grabbing headline. I don’t think it would be as effective with just the domain and nothing else. I have to revisit this technique again.

      I even took it a step further back then and bought a stamp that already had the info I wanted i.e Headline and phone number and would stamp packets of sticky notes pretty quickly.

  8. January 9, 2013 / Reply

    Hello there, You have performed a great job. I’ll definitely digg it and personally suggest to my friends. I am confident they’ll be benefited from this site.

  9. January 13, 2013 / Reply

    It is truly a nice and useful piece of info. I’m satisfied that you just shared this helpful information with us. Please stay us informed like this. Thanks for sharing.

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