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Multivariate Testing: What it is and How to Run the Best Tests

What is Multivariate Testing? Multivariate Testing, also known as MVT is the process used by optimizers to test multiple variations of multiple elements, then measuring…
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Tactics to Increase Ecommerce Sales and Growth Using New Technologies

As ecommerce technology continues to evolve, creating the best consumer experience is becoming increasingly essential to the conversion of sales. Companies are currently planning to…
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This Week’s Ecommerce Highlights

There have been a lot of new and exciting developments in the ecommerce world. This week we’ll highlight Google’s product variations, HubSpot’s new platform with…
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Google to Release New Version of Chrome: Marking Non-HTTPS Sites as ‘Not Secure’

Google will release a new version of its popular Chrome web browser July 2018. Chrome 68 will mark all HTTP sites as “not secure” and…
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Grow your Business with New Social Media Tool “SMhack”

There’s no better way to reach potential consumers than with social media, especially for small and growing businesses. The downside is that there are so…
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The Importance of Influencer Marketing

Influencer Marketing has taken the social media world by storm and we’ll continue to see the field grow in the upcoming year. Influencer Marketing has…
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An Introductory Guide to Ecommerce SEO

What is it, where to start, and how to make the most of it. You’ve probably given some thought to Ecommerce SEO. Afterall, you are…
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Optimize Conversion Rate

If you are new to eCommerce I think your first question is: What is a conversion? That’s a great question! A conversion is when a…
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Convert or Bounce – Website Design Tips

The difference between increasing your conversion or bounce rate is a matter of seconds. Let’s make the example real, happy hour Friday and you see…
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Maximize Your Holiday Revenue By Optimizing Your Ecommerce Website

The post-Thanksgiving rush is about to begin and retailers across are preparing to unveil their biggest promotions of the entire year. This is especially true…
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