
How Many People Are Actually Using Mobile Apps?
The numbers are staggering. Although statistics on usage might vary from one study to the next, mobile applications are the way of the future. Data collected by Super Monitoring shows that more than 91% of people on earth have a mobile phone, while a staggering 56% of people own a smartphone. How many of those people actually use applications? According to http://www.socialcubix.com/, try about 1.2 billion with a projected 4.4 billion by the end of 2017.
Mobile application use is only going to increase. Will you be left behind?
Mobile Users
If the upward curve of technology development spelled out a word, it would be “mobile”. Mobile users make up an increasingly significant amount of online eCommerce purchasing power. Mobile apps do, however, go way beyond smartphones. Tablets are increasingly becoming the predominant shopping option for consumers.
More than 72% of tablet owners purchase something online from their device EACH WEEK. And, as we all know, tablet owners are no small percentage of the market. Already, mobile users spend around 80% of their time inside applications. Not targeting this expanding group of users is a mistake many businesses are making.
Targeting the Mobile App Crowd
Who is the mobile app crowd? Probably just about everyone. This is both a blessing and a curse for modern online businesses. Many of us (our company included) have spent a significant amount of time, money, and energy on developing websites to meet market demand. Now, a new challenge has arisen, and that challenge is mobile application development.
How do you target a potential customer in this day and age? A multi-pronged strategy that includes web design, mobile app development, and internet marketing. At Absolute Web Services, we are developing a set of services that meets every need of the business sector. Targeting the mobile-enabled crowd is more important than ever. In fact, we’ve just finished developing a new mobile radio application for one of our favorite clients.
Without a mobile app, businesses focused on online sales could easily be left behind. Luckily, there are absolutely amazing services for that.
Enjoy this amazing info graphic courtesy of Super Monitoring and AF-Studio.PL.
More Articles
Out-of-the-box Direct to Consumer Strategies for 2020
Studies show that direct-to-consumer (DTC) brands are changing the world…
Read More
Absolute Web ranks in Top 100 on ...
With the end of the year just around the corner,…
Read More
Steps to Consider Before the California Consumer ...
New privacy protection legislation is set to go into effect…
Read More
What Does Instagram Hiding ‘Likes’ Mean for ...
Over the years, Instagram has created an instantaneous gratification culture…
Read More
Welcome to Generation Rent: Renting Clothes Is ...
The Rental Era has arrived. So much so, that this…
Read More
URL to IRL: Digitally Native Brands are ...
The rapid growth of ecommerce has changed the retail landscape….
Read More
Absolute Web receives 2019 Award for ‘Best ...
We are proud to announce that our team has received…
Read More
Digital Marketing Conferences to Attend in 2020
If you’re looking to increase your industry knowledge and optimize…
Read More