Top WooCommerce Plugins and Tools to Increase Conversion Rates and Drive Sales
WooCommerce is the most popular ecommerce platform in the world right now with more than 2,000,000 live websites. WooCommerce is dominant because of the numerous add-ons and plugins that can help you successfully sell your products online. There are countless plugins and tools to help boost conversion rates and drive sales, but we’re going to highlight a selection of 25 to get you started. We’ll cover plugins that will keep visitors engaged and coming back to your site, as well as tools that make it easy to keep your site up to date. So, let’s dive in!
Booster for WooCommerce is a powerful tool filled with different features for stores that want to go international. The greatest feature is its ability to localize your website depending on the shopper’s country. It can translate your website profile, product descriptions, contents, and graphic images to match the language of your visitors. In addition to translating languages, it can also automatically change product prices to the local currency. You’ll have the ability to add 159 additional currencies into WooCommerce with the matching currency symbol.
Beeketing for WooCommerce is one of the leading WooCommerce plugins for marketing, made specifically to automate the sales and marketing process. It includes over 10 built-in apps designed to optimize conversion rates, increase average order value, and nurture loyal customers. You can pick and choose which apps you’d like to use by activating apps on an individual basis. When initially installing the plugin, no apps will be enabled. You’ll have to go in and manually activate the ones you’re interested in using.
- Boost Sales – Create upsell and cross-sell offers that work well with WooCommerce related product features to increase the average order value of the store.
- Checkout Boost – Set up different kinds of promotional offers to incentivize customers to complete checkout, like a free gift, free shipping, or a discount.
- Mailbot – Send personalized follow-up emails to consumers.
- Sales Pop – Create recent sales notification popups to create a sense of a high traffic store.
WooCommerce Live Sales Notification automatically syncs with a store’s real order list to generate notifications and advertise hot products that will pop up on the store corner. It also allows you to create fake notifications to promote products that are new and haven’t gotten any orders yet.
Add a Wishlist button to your website with ease using YITH WooCommerce Wishlist. Large ecommerce companies like Amazon and eBay all have Wishlist buttons because they understand the importance of continuing to push a product even if it’s sold out at the moment.
MailChimp for WooCommerce is the official extension from the MailChimp team for WooCommerce sites. This plugin will allow you to sync your WooCommerce customers and their purchase data with your MailChimp account and use it for creating targeted campaigns. Send post-purchase emails, recommended products, and recover abandoned carts. You can also track, and segment customers based on purchase history and frequency. Another benefit is that it can be used to set up Facebook and Instagram ad campaigns in MailChimp.
The Refer a Friend for WooCommerce plugin concentrates on building a powerful referral system for WooCommerce stores. It allows you to reward your customers with coupons for their successful referrals. The coupons can be used as discounts for their next purchase or for free items, making it beneficial for both parties. You get more customers and they get rewards.
The process of checking out can be draining for consumers, resulting in them abandoning their shopping carts. With WooCommerce Direct Checkout you can simplify the checkout process by skipping the cart page and sending consumers directly to checkout.
Product Extras for WooCommerce allows you to add fields and options to your WooCommerce products, which is a proven method of adding value and improving conversion rates. You’re able to add as many fields as you want, giving your consumers the ability to personalize and customize your products.
You can assign a cost or discount to each field that will be added or subtracted from the product price. Field values are saved to the order meta and shown to the user at checkout and on order confirmations. Giving consumers the ability to customize products is a sure way to boost customer engagement, retention and sales.
YITH WooCommerce Request A Quote lets ecommerce stores receive quote inquiries from consumers. This gives store owners a better understanding of the needs and wants of their customers. By integrating a quotation process, you can compromise with certain types of purchases that cannot be handled by your current ordering system like bulk orders and special conditions needed by the consumer.
Although online stores can manually feed their products to Google Shopping through spreadsheets, WooCommerce Google Product Feed Manager makes the process so much easier. Instead of manually updating your product information and re-exporting the file, you’ll be able to swiftly feed products to Google Shopping without the manual hassle. In addition to being faster than the manual option, you can also modify the fields to improve product visibility in Google Shopping.
Who wouldn’t want a free gift, right? Well the WooCommerce Multiple Free Gift plugin allows you to do just that, give your consumers free gifts. This will result in happy consumers who will spread the word and continue to come back to your website. You can satisfy your consumers while still selling profitably by specifying your gift conditions. For example, you can give a free gift to customers depending on how much they spend on your website. This will increase customer loyalty and boost sales.
You can get real time analytics within your WooCommerce account with WooCommerce Google Analytics Integration. With this plugin you can transform your data into useful insights. For example, you can identify the right channels to spend most of your time on, or reveal which products are most likely to be bought by specific customers.
Yoast SEO is known as one of the best WordPress SEO plugins with more than 5 million downloads. It includes all the information and tools you need to perform the best on-page SEO optimization. It also allows you to share products in a better way on social media channels like Facebook, Twitter, and Pinterest.
In order to scale your store, you have to go beyond the basic data in the Word Press admin panel. You can use a plugin like Metrilo Analytics, CRM and Email to help turn customer behaviors and sales data into actionable performance insights. The plugin will let you generate a complete report of your recent orders, a sales order summary, top product views, coupons, order status, stock, shopping, tax, categories, and much more.
When running an ecommerce store you should run various pricing tests to see what converts the most and with WooCommerce Dynamic Pricing you can manage promotions, discounts, member pricing, loyalty pricing, and more.
Allow consumers to leave feedback and ratings and reviews with the Ultimate Review tool. This plugin also allows you to add the date and author of the review. Another great feature is that it provides a flexible styling option using Custom CSS.
The WooCommerce Product Filter is a plugin set up to filter options on your WooCommerce store. Once installed your visitors can filter products on your store based on categories, attributes, tags, price, and more. You can use the plugin API to further customize the search form according to some of your preferences.
Improved Sale Badge for WooCommerce lets you personalize your default WooCommerce sale badges into other forms that your customers can relate to and get their attention immediately. You can customize these badges as you please. This plugin has 17 available presets and allows you to pick a color, set the position and message to impress your visitors.
WooCommerce is specially made to translate languages. It translates products, categories, and attributes and the language stays consistent all the way to the checkout process. You can also send emails to clients and admins in their language.
It helps shoppers feel comfortable navigating your site and lets them to view product information in their desired language. This makes a huge difference to your bottom line.
When you search products on Google it picks up the best possible matches and a carousel populates with product images on the top of the search result page. If you’d like your products to show up like this, you’ll first need to create a Google merchant account. Then you can install Google Product Feed plugin. It will let you create a real-time product feed to give product information to Google Merchant Center. A huge advantage of this plugin is that you can capture visitors’ data required by Google by using additional data entry fields for products and variations, then turn the data into meaningful insights.
AffiliateWP is a great tool to use if you’re interested in building an affiliate program for your WooCommerce store. Visitors have the ability to become affiliates of your store and earn a commission for every new customer they refer to you. This has the potential to increase sales and it’s a great way to grow a loyal audience of people wanting to promote your brand.
The popularity of Instagram continues to rise and it’s very useful for online stores to advertise on the platform. The WooCommerce Instagram plugin lets you showcase consumer images on your website by tapping into specific hashtags. You’re able to promote this social sharing on your checkout page and you can even create special hashtags to be used by consumers when they post their content. Showcasing real consumer content is a great way to build trust and create interest in your products.
Facebook is another prominent social media channel where people spend a lot of time scrolling through their feeds. With Facebook for WooCommerce you can connect your online store with your Facebook account. It’s the official addon for WooCommerce sites from the Facebook team. It allows you to showcase your WooCommerce products on your Facebook page in an appealing way, which in turn helps you get more customers and generate more sales.
WooCommerce Menu Cart installs a shopping cart button in the navigation bar so that your visitors have a fast way to get back to their shopping cart and complete their purchase without you having to send them a reminder. This is helpful to decrease the number of abandoned carts you get on your website.
As a WooCommerce seller it’s beneficial to be easily accessible for your customers so they can ask you questions about your products. WooCommerce Product FAQs gives you the option to let your consumers ask questions about your products and view the answers directly on your site. This plugin also lets the store owner create a FAQs section where you can add frequently asked questions that you can answer yourself.